OUR ETHOS
We’re not just making apparel.
We’re making a stand.
Free Our Beaches was born out of frustration and love— frustration that more and more of Florida’s coastline is being locked down by wealthy landowners, and love for the beach we’ve known, surfed, fished, and shared for generations.
What started as a simple idea—to wear the fight for open access turned into a full-blown movement. Our designs carry more than surf vibes. They hold the message that public beaches should stay public, and that the coast is a shared treasure, not a gated privilege.
We donate a significant portion of every purchase to organizations like the Surfrider Foundation that are doing the legal and grassroots work to protect public access.
So, whether you grew up on 30A, found your peace in the waves, or just believe that nature shouldn’t be for sale, this brand is for you.
Wear the message.
Share the story.
Free Our Beaches.